In 2014, Bernard Gollotti, CPP, Founder/Owner of LARGO CONNECT, was seeking a way to fill a void in the security industry when it came to social networking on LinkedIn, Facebook, and X (formerly known as Twitter.) Then the Director of Business Development and Sales for a security integration company, he was responsible for attracting new business and developing responsible growth opportunities, along with building partnerships, increasing market awareness, strategic planning, and overseeing the sales team.

In the security industry, Bernard was an early adopter of using social media, specifically LinkedIn, to CONNECT with colleagues and instantly saw the potential of building a network of contacts who could introduce you to their networks. Once connected, these extended groups would be a perfectly targeted audience to share information and promote security products and services.

For anyone seeking new avenues to build brand awareness, reach new prospects, and generate sales leads this was exciting. Bernard read books, attended workshops, and spread the word to people and companies looking to expand their networking group, or as he referred to it – grow your digital Rolodex.

From there it was only a short time before Bernard signed his first clients interested in these digital marketing services that help C-suite-level security professionals build their personal and company brands, digital networks, and reputations as subject matter experts.

Just a few months into what became known as LARGO CONNECT, Bernard was at a dinner with colleagues who began commenting on each other’s LinkedIn posts and articles, saying how much each liked what the other was doing. Little did they know that he had done all the writing and posting for most of the people in the group. Each person proudly took full credit for their social media success – as it should be – because that’s our secret sauce – anonymity.

LARGO CONNECT is committed to working on behalf of our clients to create customized and personalized posts that create brand awareness, grow networks, and help generate sales leads. You don’t have to rely on the inevitably generic social media strategies of big marketing companies. It’s our job is to give our clients a voice that stands out and shines in the security industry.

In 2018, Rita LaRue joined the LARGO Connect team as President/Owner. Rita brings over two decades of C-suite-level experience in business operations, leading multigenerational and diverse teams, and rolling out game-changing initiatives. Rita’s areas of expertise include marketing and brand engagement, strategic planning, operations, and efficient and effective use of resources.

Rita and Bernard are a business partner power team that synergizes talents, aligns visions, and forges a formidable alliance that achieves shared entrepreneurial goals. Their partnership involves an unwavering commitment to collaboration, where each partner brings unique skills and perspectives to the table, bolstering the business’s strength and adaptability.

Trust, effective communication, and a shared work ethic are the cornerstones of this partnership as they navigate challenges, make strategic decisions, and harness their collective creativity to drive innovation and growth for their clients.